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The Vodafone XR Studio
Vodafone has been using our technologies and expertise for many years. Thanks to our partnership, the Düsseldorf campus and flagship store are the perfect places for experiencing multimedia journeys. We are setting new standards for content production at the XR Studio.
The Vodafone XR Studio can be used for live broadcasts and recordings. It’s perfect for streaming, hosting live events and doing photo shoots for all types of formats and requirements. We created over 300 m² of cutting-edge production space for this purpose. The heart of the space is the 42 m² LED wall which offers endless possibilities. A 48 m² green box and lounge area are also available to accommodate a variety of formats.
The XR Studio offers ultimate creative freedom and flexibility for every type of production. The highlight is the LED wall’s background that can be adjusted in real time [AH5] [BE6] or digitally at a later point. Another feature is the AR elements generated in real time that can be inserted into the foreground and background of news formats and product presentations.
Our specially developed SIGMA Show-Media-Conductor means that the entire LED stage can be controlled by just one person. Elements can be positioned in a preview interface and faded directly into the program. All visual content can be freely scaled, animated and positioned with complete accuracy of the pixels. The system also manages the sources. We know of no other studio that is this versatile and can be operated by just one or two people.
Client: Vodafone | Location: Vodafone Campus, Düsseldorf | Planning: SIGMA
